How Do Presence and Reputation Come Together?

Keeping Busy vs. Being Productive

Posted on by Ed Evarts

Your time is precious. Your days are already packed with meetings, conference calls, overdue deliverables, and unanticipated interruptions. Working to raise your visibility in your organization and industry requires that you focus your precious time on specific activities and behaviors that help you produce results. Anyone can engage in a bevy of activities that keep them busy, yet you cannot afford that luxury. In other words, the investment of time and energy you make in your efforts to raise your visibility must be productive. What is the difference between keeping busy and being productive?

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What Is “Reputation” in the Visibility & Value Model?

Reputation and Your Visibility

Posted on by Ed Evarts

Reputation is the intangible ways in which we connect with others. This is where activities and behaviors that help you be known in your organization and industry exist. I like to think of reputation as the echo you leave when you exit a room. Your reputation is what your colleagues say about you when you’re not there. Perhaps your colleagues are commenting on a presentation you just gave, an interaction you just had, or your candidacy for a promotion. Do you know what they are saying about you? More importantly, what do you want your colleagues to be saying about you?

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"Presence" in the Visibility & Value Model?

“Presence” in the Visibility & Value Model

Posted on by Ed Evarts

Presence is the tangible ways in which you connect with others. This is the place where activities and behaviors that help you be seen in your organization and industry exist. When you work to build your presence, you are seeking physical ways to connect with others as well as contribute to your organization and industry. You cannot be visible if you are not seen by others!

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Various Levels of Visibility in Your Organization

Levels of Visibility in Your Organization

Posted on by Ed Evarts

Being visible is critical to your long-term success in your fast-moving, ever-changing organization. When you think about being visible, consider that there are three levels of visibility: low, medium, and high. The two levels that typically impact you are your personal visibility and the visibility of the work that you do.

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Are You Invisible or Undervalued in Your Organization?

Are You Invisible or Undervalued in Your Organization?

Posted on by Ed Evarts

It is important to recognize that visibility and value are deeply symbiotic in your organization and industry. You already know that professional risks exist for busy business professionals who are invisible or undervalued in their organization. You do not want to be visible without providing value, and it is hard to demonstrate the value that you provide if you are invisible.

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What Is Raise Your Visibility & Value All About?

What Is Raise Your Visibility & Value All About?

Posted on by Ed Evarts

Research tells us that how we define something dictates the activities we subscribe to it. There is a famous example from the turn of the 19th century that illustrates this point. In an effort to change how the public perceived his company, the president of a railroad company declared, “We are not a train company – we are a transportation company!” Suddenly, by viewing his organization as a provider of transportation and not just an owner of trains, he created new customer perspectives and business opportunities.

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Professional Risks

What Professional Risks Do Change and Transparency Create for You

Posted on by Ed Evarts

The frequency and pace of change in your organization, the exponential growth of your professional transparency, your lack of energy to connect with others while employed (visibility), and your lack of energy regarding your performance assessment (value), all create professional risks for you. With increased turbulence in your organization resulting in roles, responsibilities, and relationships changing with great frequency, your ability to benefit from the development of organic relationships (ones that grow naturally over time) or purposeful relationships (ones that you proactively create with a goal in mind) is being seriously eroded.

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Professional Transparency in an Organization

Professional Transparency in an Organization

Posted on by Ed Evarts

Another reason networking while employed and performance appraisals are becoming increasingly ineffective is the explosive growth in professional transparency. As recently as seven years ago, unless the subject of your search was your favorite movie star, rock star, or politician, your ability to find details about another individual was challenging. This was not due to your faulty research skills – information about an average individual simply did not exist publicly.

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